On the 23rd September, all 500 team members from HOB Salons, plus selected press and VIP partners, descended on Proud on the Victoria Embankment to raise a glass to the 35th anniversary of the salon group.
As well as free-flowing fizz and some sumptuous bowl food, the party included a glitter make-up station, interactive selfie mirror, and a towering 4-tier cake from Blondie’s Kitchen. 

HOB Directors Akin Konizi, Paul Simbler and Clive Collins started their speech with a video that played tribute to the heritage of the brand and their successes and accolades so far - which even included some cute childhood photos of the three! - and after expressing some heartfelt thanks to the whole team and the sponsors, they presented 20 HOB staff members with awards and floral bouquets to recognise their 20 years of employment with HOB.

Following that, to the surprise of the Directors, they and their audience were then treated to a secretly-filmed video reel that consisted of every salon team wishing them Happy Anniversary.

The key sponsor of the night was Wella Professionals, who have a long-term relationship with the HOB brand, along with other sponsors Olaplex, Alterna, GHD, the Internet Group, The Stock Shop, and Shortcuts. 

HOB were also pleased to welcome many friends and VIP guests, such as industry queen Ann Herman and fellow salon owner Errol Douglas.

As they partied the night away past midnight with the expert DJ services of Josh White, guests were served late-night snacks and given goody bags to take home, provided by GHD.

All guests agreed that the night was a roaring success and certainly hit the target for bringing everyone in the 25-salon company together in celebration. “As a company with more than 500 staff, it’s not often we get the opportunity to get everyone together under the same roof”, said HOB Director Paul Simbler. “Tonight was a hugely valuable chance to thank the whole of our team for their hard work and support in helping us to achieve this amazing 35 year milestone.”


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